Connecting 
Brands & People

Grass Roots is the incentive company with the widest range of rewards and benefits for your employees and customers.


We work with organisations of all sizes, including some of the world’s biggest brands. Our products and solutions (many of them exclusive) enable businesses to connect with new customers, grow their market share, and enhance customer loyalty.

We also help companies to become great places to work, with enviable employee benefits and innovative reward and recognition initiatives that change behaviours and generate results.

Everything we do is about driving business performance, making things easy and delivering value.

Founded in 1980 in the UK, the Grass Roots Group became part of Blackhawk Network in October 2016.
"One of the best suppliers I have ever worked with, fully understand the business, builds very strong relationships with the internal team and is fully integrated.

The customer is always at heart of what you do and you’re always prepared to go the extra mile. Could not ask for more - Jake is a real credit to your business.“
Lisa Pitt
New Business Manager, Financial Services
Argos & Habitat Stores and Multi Channel ​

Organisations we work with

Argos
Aviva
BMW
Volkswagen
Ford
Abel & Cole
Fatface
LLoyds Banking Group
Mini
Nissan
Marks & Spencer
Nationwide
O2
PSA Finance
Whitbread
Santander
Tesco Mobile
Vue
House Of Fraser
Like everyone else, we use cookies (the dull-but-harmless kind) to personalise your experience on this website. Please click on YES PLEASE to enable cookies (and stop this message appearing again).